Customer satisfaction research management : a comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations /

Main Author: Allen, Danica R., 1959- (Author)
Corporate Author: American Society for Quality.
Format: Book
Language:English
Subjects:
Online Access:http://site.ebrary.com/lib/ucy/Doc?id=10898773
Physical Description:1 online resource (264 pages) : illustrations
Bibliography:Includes bibliographical references and index.