Positively outrageous service how to delight and astound your customers and win them for life /
| Main Author: | |
|---|---|
| Corporate Author: | |
| Format: | Book |
| Language: | English |
| Published: |
Chicago :
Dearborn Trade,
2004.
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| Edition: | 2nd ed. |
| Subjects: | |
| Online Access: | http://site.ebrary.com/lib/ucy/Doc?id=10062699 |
Table of Contents:
- In the beginning
- More POS stories
- Sam walton's killing me!
- Service is an affair of the heart
- Trends
- A positively outrageous solution
- The history of POS
- Inviting the customer to play
- Competence, confidence, comfort
- The first step to POS: microbranding
- The secret to standing out
- See it!
- Name it!
- Staff it!
- Market it like there's no tomorrow!
- POS marketing
- The manager's toolbox
- The manager's toolbox.