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LEADER |
00816nam a2200217 a 4500 |
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705002 |
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20171111231044.0 |
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090827s2008 maua b 000 0 eng d |
020 |
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|a 9781601981004
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082 |
0 |
4 |
|2 22
|a 658.827
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100 |
1 |
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|a Park, C. Whan
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245 |
1 |
0 |
|a Brand attachment :
|b constructs, consequences and causes /
|c C. Whan Park, Deborah J. MacInnis, Joseph Priester
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260 |
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|a Boston :
|b Now,
|c c2008
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300 |
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|a ix, 40 p. :
|b ill. ;
|c 24 cm
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490 |
1 |
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|a Foundations and trends in marketing ;
|v v. 1, issue 3
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504 |
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|a Includes bibliographical references (p. 31-40)
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650 |
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0 |
|a Brand loyalty
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650 |
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0 |
|a Consumer behavior
|x Psychological aspects
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700 |
1 |
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|a MacInnis, Deborah J.
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700 |
1 |
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|a Priester, Joseph R.,
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952 |
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|a GR-ThIHU
|b 59cc21186c5ad13446f89b7d
|c 998a
|d 945l
|e 658.827 PAR
|t 1
|x m
|z Books
|