Service quality and switching cost elements as lead drivers to customer reactions : the case of Greek mobile service providers = Ποιότητα υπηρεσιών και κόστος αλλαγής ως οδηγοί των αντιδράσεων των καταναλωτών : η περίπτωση των ελληνικών εταιρειών κινητής τηλεφωνίας /
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Corporate Author: | |
Other Authors: | , |
Format: | Book |
Language: | English |
Published: |
Egaleo [Athens] :
Technological Education Institute of Piraeus, School of Management and Economy, Department of Business Administration,
2007.
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Series: | Επιστημονικές εργασίες υπό εξέλιξη = Working paper series ;
αρ. τεύχ. 02/2007 |
Physical Description: | 22 p. : ill. ; 24 cm. |
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