Kleppner's advertising procedure /
| Main Author: | |
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| Other Authors: | , , |
| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J. :
Pearson/Prentice Hall,
c2005.
|
| Edition: | 16th ed. |
| Subjects: |
| Physical Description: | xvii, 766 p. : col. ill. ; 29 cm. |
|---|---|
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0131404121 |