The loyalty effect : the hidden force behind growth, profits, and lasting value /

Main Author: Reichheld, Frederick F.
Other Authors: Teal, Thomas,
Format: Book
Language:English
Published: Boston, Mass. : Harvard Business School Press, c1996.
Subjects:
Physical Description:xii, 323 p. : ill. ; 24 cm.
Bibliography:Includes bibliographical references (p. 311-314) and index.
ISBN:0875844480