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01671nam a2200325 a 4500 |
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1890985 |
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20171111234718.0 |
| 008 |
020314s2000 ctu ob 001 0 eng d |
| 020 |
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|a 0585393125
|q (electronic bk.)
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| 020 |
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|a 9780585393124
|q (electronic bk.)
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| 020 |
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|a 0313000522
|q (electronic bk.)
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| 020 |
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|a 9780313000522
|q (electronic bk.)
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| 020 |
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|a 1280868856
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| 020 |
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|a 9781280868856
|q (alk. paper)
|z 1567203442
|q (alk. paper)
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| 040 |
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|a N$T
|b eng
|e pn
|z 9781567203448
|
| 050 |
|
4 |
|a HF5415.33.U6
|b M36 2000eb
|
| 245 |
0 |
4 |
|a The maturing marketplace :
|b buying habits of baby boomers and their parents /
|c George P. Moschis [and others].
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| 260 |
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|a Westport, Conn. :
|b Quorum Books,
|c ©2000.
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| 300 |
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|a 1 online resource (xii, 303 pages)
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| 504 |
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|a Includes bibliographical references and index.
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| 505 |
0 |
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|a Overview -- Food and beverages, food stores, and restaurants -- Apparel and footwear -- Pharmaceutical products --Housing -- Technology products and telecommunication services -- Health care -- Travel and leisure -- Financial services -- Insurance -- Summary and implications for marketing strategy.
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| 650 |
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0 |
|a Consumer behavior
|z United States.
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| 650 |
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0 |
|a Baby boom generation
|x Attitudes.
|z United States
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| 650 |
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0 |
|a Middle-aged consumers
|x Attitudes.
|z United States
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| 650 |
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0 |
|a Older consumers
|x Attitudes.
|z United States
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| 650 |
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0 |
|a Market segmentation
|z United States.
|
| 650 |
|
7 |
|a BUSINESS & ECONOMICS
|x Marketing
|
| 700 |
1 |
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|a Moschis, George P.,
|x Research.
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| 856 |
4 |
0 |
|u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=62743
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| 952 |
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|a CY-NiOUC
|b 5a0464196c5ad14ac1eeaa1d
|c 998a
|d 945l
|e -
|t 1
|x m
|z Books
|
