Segmentation strategies for hospitality managers : target marketing for competitive advantage /
Main Author: | Morritt, Ronald M. |
---|---|
Format: | Book |
Language: | English |
Published: |
New York :
Haworth Press,
c2007.
|
Subjects: | |
Online Access: | http://www.loc.gov/catdir/toc/ecip071/2006031753.html |
Similar Items
-
Marketing leadership in hospitality and tourism : strategies and tactics for competitive advantage /
by: Shoemaker, Stowe.
Published: (2007) -
The fundamentals of hospitality marketing /
by: Mawson, Steve.
Published: (2000) -
Marketing in the hospitality industry /
by: Nykiel, Ronald A.
Published: (2003) -
International hospitality management : concepts and cases /
by: Clarke, Alan.
Published: (2007) -
Hospitality marketing /
by: Wearne, Neil
Published: (1996)