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Advertising :
Holdings
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Advertising : principles and practice
Main Author:
Wells, William
Other Authors:
Burnett, John
,
Moriarty, Sandra
Format:
Book
Published:
New Jersey:
Prentice Hall,
1998
Edition:
4th ed.
Subjects:
Advertisment
Ethics
Agencies
Society
Media
Public Relations
Research
Consumer
Holdings
Description
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Εθνικό και Καποδιστριακό Πανεπιστήμιο Αθηνών
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