|
|
|
|
| LEADER |
00839nam a2200289 a 4500 |
| 001 |
1207914 |
| 005 |
20171111232617.0 |
| 008 |
991126 gr r 000 0 Eng d |
| 020 |
|
|
|a 0137833660
|
| 040 |
|
|
|a Βιβλιοθήκη Τμήματος Επικοινωνίας και ΜΜΕ
|b gre
|e AACR2
|
| 100 |
1 |
|
|a Wells, William
|
| 245 |
1 |
0 |
|a Advertising :
|b principles and practice
|
| 250 |
|
|
|a 4th ed.
|
| 260 |
|
|
|a New Jersey:
|b Prentice Hall,
|c 1998
|
| 300 |
|
|
|a XV, 731 p.
|
| 500 |
|
|
|a Glossary: p. 705-703
|
| 650 |
|
0 |
|a Advertisment
|
| 650 |
|
0 |
|a Ethics
|
| 650 |
|
0 |
|a Agencies
|
| 650 |
|
0 |
|a Society
|
| 650 |
|
0 |
|a Media
|
| 650 |
|
0 |
|a Public Relations
|
| 650 |
|
0 |
|a Research
|
| 650 |
|
0 |
|a Consumer
|
| 700 |
1 |
|
|a Burnett, John
|
| 700 |
1 |
|
|a Moriarty, Sandra
|
| 952 |
|
|
|a GrAtEKP
|b 59ccf4206c5ad134460d0c5f
|c 998a
|d 945l
|e 659.1 WEL
|t 1
|x m
|z Books
|
