The lifebelt : the definitive guide to managing customer retention /

Main Author: Murphy, John A., 1948-
Format: Book
Language:English
Published: Chichester ; New York : Wiley, c1996.
Subjects:
Online Access:http://www.loc.gov/catdir/bios/wiley043/2001275752.html
http://www.loc.gov/catdir/toc/wiley021/2001275752.html
Physical Description:xii, 292 p. : ill. ; 24 cm.
ISBN:0471498181