Squeezing a new service into a crowded market /

Main Author: Cahill, Dennis J.
Format: Book
Language:English
Published: New York : Haworth Press , c1995 .
Subjects:
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020 |a 1560249390  |z (acid-free paper) 
050 1 4 |a HD9980.5  |b .C34 1995 
082 0 |2 20  |a 658.8 
100 1 |a Cahill, Dennis J. 
245 1 0 |a Squeezing a new service into a crowded market /  |c Dennis J. Cahill 
260 |a New York :  |b Haworth Press ,  |c c1995 . 
300 |a xiv, 164 p. :  |b ill. ;  |c 23 cm. 
504 |a Includes bibliographical references (p. 151-162) and index. 
650 1 0 |a Service industries  |x Marketing 
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