Social marketing : from tunes to symphonies /
| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Abingdon, Oxon :
Routledge,
2014.
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| Edition: | 2nd ed.. |
| Subjects: |
| Physical Description: | xxiv, 526 p. : ill. some color ; 26 cm |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9780415683739 |