Marketing theory /
Other Authors: | , , |
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Format: | Book |
Language: | English |
Published: |
Los Angeles ; London :
SAGE,
2008
|
Series: | Sage library in marketing
|
Subjects: |
Physical Description: | 3 v. : ill. ; 25 cm. |
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Bibliography: | Includes bibliographical references |
ISBN: | 9781847870001(set) |