Examinining the marketing strategy of non profit organisations. The case of Action Aid Hellas and its effectiveness on Greek Society = Εξετάζοντας τη στρατηγική marketing των μη κερδοσκοπικών οργανισμών. Η περίπτωση της ActionAid Hellas και η επιρροή της στην ελληνική κοινωνία /
| Main Author: | |
|---|---|
| Corporate Author: | |
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Egaleo, Athens :
Technological Education Institute of Piraeus, School of Management and Economy, Department of Business Administration,
2009.
|
| Series: | Επιστημονικές εργασίες υπό εξέλιξη = Working paper series ;
αρ. τεύχ. 06/2009 |