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LEADER |
00769nam a2200205 a 4500 |
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553828 |
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20171111230018.0 |
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000119s2000 maua b 001 0 eng |
020 |
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|a 0792377729 (alk. paper)
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040 |
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|a DLC
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050 |
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|a HF5415.135
|b .B85 2000
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082 |
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|2 21
|a 658.8/02
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245 |
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|a Building models for marketing decisions /
|c Peter S.H. Leeflang ... [et al.].
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260 |
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|a Boston :
|b Kluwer,
|c c2000.
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300 |
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|a xvi, 645 p. :
|b ill. ;
|c 25 cm.
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504 |
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|a Includes bibliographical references (p. 579-615) and indexes.
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650 |
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|a Marketing
|x Management
|x Decision making
|x Mathematical models.
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650 |
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|a Marketing
|x Mathematical models
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700 |
1 |
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|a Leeflang, P. S. H.,
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952 |
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|a GrThPMO
|b 59b016316c5ad17d7e5adab8
|c 952a
|d 9528
|e HF5415.135.B85 2000
|t 7
|x m
|z Books
|