Description: Handbook of hospitality marketing management /

Other Authors:	Oh, Haemoon, Pizam, Abraham.
Format:	Book
Language:	English
Published:	Oxford : Butterworth-Heinemann, 2008.
Edition:	1st ed.
Subjects:	Hospitality industry > Marketing Food service > Marketing. Restaurants > Marketing

Item Description:	Includes tables.
Physical Description:	xxii, 552 p. : ill. ; 24 cm.
Bibliography:	Includes bibliographical references and index.
ISBN:	9780080450803 (hbk.)