The Facebook era : tapping online social networks to build better products, reach new audiences, and sell more stuff /

Main Author: Shih, Clara Chung-wai.
Format: Book
Language:English
Published: Boston, MA : Prentice Hall, c2009.
Subjects:
Item Description:Includes index.
Physical Description:xiv, 236 p. : ill., map ; 23 cm.
ISBN:9780137152223 (pbk.)