Collaborating with customers to innovate : conceiving and marketing products in the networking age /
Main Author: | |
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Other Authors: | , |
Format: | Book |
Language: | English |
Published: |
Cheltenham, UK :
Edward Elgar,
c2008.
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Subjects: |
Physical Description: | xii, 161 p. ; 24 cm. |
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Bibliography: | Includes bibliographical references (p. 133-154) and index. |
ISBN: | 9781847203731 (hbk.) |