The best service is no service : how to liberate your customers from customer service, keep them happy, and control costs /

Main Author: Price, Bill, 1950-
Other Authors: Jaffe, David,
Format: Book
Language:English
Published: San Francisco : Jossey-Bass, c2008.
Subjects:
Table of Contents:
  • Challenge customer demand for service (instead of coping with demand)
  • Eliminate dumb contacts (instead of handling them again, and again)
  • Create engaging self-service (instead of contact prevention)
  • Be proactive (instead of waiting to respond)
  • Make it really easy to contact your company (instead of dodging the bullet)
  • Own the actions across the organization (instead of blaming customer service)
  • Listen and act (instead of letting customer insights slip away)
  • Deliver great service experiences (how to delight customers with awesome support when they need it)
  • Appendix A : Best service survey
  • Appendix B: Glossary.