Cover Image

New products : the key factors in success /

Main Author: Cooper, Robert G. 1943-
Other Authors: Kleinschmidt, Elko J.
Format: Book
Language:English
Published: Chicago, Ill. : American Marketing Association, c1990.
Subjects:
New products > Evaluation. > United States
ΒιβλιοθήκηΤαξιθετικός αριθμόςΑριθμός ΑντιτύπωνΠληροφορίεςΚατάσταση
Πανεπιστήμιο ΜακεδονίαςHF5415.153.C64 19901ΠροβολήOPAC

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