Description: Social media ROI :

Social media ROI : managing and measuring social media efforts in your organization /

Main Author:	Blanchard, Olivier
Format:	Book
Language:	English
Published:	Indianapolis, Ind. : Que, c2011.
Subjects:	Social media > Economic aspects Internet marketing

Item Description:	Includes index.
Physical Description:	xvi, 292 p. : ill. ; 23 cm.
ISBN:	9780789747419 (pbk.)

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