Cover Image

Data mining techniques for marketing, sales, and customer relationship management /

Main Author:	Linoff, Gordon S.
Corporate Author:	ebrary, Inc.
Other Authors:	Berry, Micahel J. A.
Format:	Book
Language:	English
Published:	Indianapolis, Ind. : Wiley Pub., Inc., 2011.
Edition:	3rd ed.
Subjects:	Data mining. Marketing > Data processing. Business > Data processing.
Online Access:	http://site.ebrary.com/lib/ucy/Doc?id=10513818

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