Cover Image

Brandscendence three essential elements of enduring brands /

Main Author:	Clark, Kevin A.
Corporate Author:	ebrary, Inc.
Format:	Book
Language:	English
Published:	Chicago : Dearborn Trade, 2004.
Subjects:	Brand name products. Brand name products > Management. Brand name products > Valuation
Online Access:	http://site.ebrary.com/lib/ucy/Doc?id=10062334

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