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00774nam a2200193 a 4500 |
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993593 |
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20171111231456.0 |
008 |
000703s1997 gr r 000 | eng d |
020 |
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|a 0844235954
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040 |
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|a GR-AtPPV
|b gre
|e AACR2
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082 |
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0 |
|2 21η
|a 658.804
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100 |
1 |
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|a De Bonis, J. Nicholas
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245 |
1 |
0 |
|a AMA handbook for managing business to business marketing communications/
|c J. Nicholas de Bonis, Roger S. Peterson
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260 |
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|a Chicago, Ill.:
|b American Marketing Association,
|c c1997
|
300 |
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|a xxiii, 372 σ. :
|b εικ. ;
|c 24 εκ.
|
500 |
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|a Περιέχει ευρετήριο
|
650 |
1 |
0 |
|a Βιομηχανικό μάρκετινγκ
|x Διαχείριση
|
700 |
1 |
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|a Peterson, Roger S.,
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952 |
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|a GR-AtPPV
|b 59ccc9eb6c5ad1344608d966
|c 998a
|d 945l
|e 658.804 DEB
|t 1
|x m
|z Books
|