Marketing for hospitality and tourism /
| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J. :
Pearson : Prentice Hall,
c2004.
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| Edition: | International edition |
| Subjects: |
| Physical Description: | xxiv, 932 p. : ill. ; 26 cm. |
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| Bibliography: | Includes bibliographies and index |
| ISBN: | 0132017733 |