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00757nam a2200217 a 4500 |
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910845 |
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20171111231349.0 |
| 008 |
080520s2001 xk er 000 0 eng d |
| 020 |
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|a 0273655000
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| 040 |
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|a TEIK
|b gre
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| 082 |
|
0 |
|a 658.802
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| 100 |
1 |
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|a Fill, Chris
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| 245 |
1 |
0 |
|a Marketing communications:
|b contexts, strategies and applications/
|c Chris Fill
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| 250 |
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|a 3η εκδ.
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| 260 |
|
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|a Harlow:
|b Financial Times/Prentice Hall,
|c c2001
|
| 300 |
|
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|a 790σ. :
|b εγχρ. εικ. ;
|c 25εκ.
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| 504 |
|
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|a Περιέχει βιβλιογραφία και ευρετήριο
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| 650 |
1 |
0 |
|a Communication in marketing
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| 650 |
1 |
0 |
|a Marketing channels
|
| 650 |
1 |
0 |
|a Sales promotion
|
| 952 |
|
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|a GRThAnMak
|b 59cc8f046c5ad13446fee17d
|c 998a
|d 945l
|e 658.802 FIL
|t 1
|x m
|z Books
|
