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|a 0749415207
|z (pbk)
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| 100 |
1 |
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|a Brannan, Tom.
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| 245 |
1 |
2 |
|a A practical guide to integrated marketing communications /
|c Tom Brannan
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| 260 |
|
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|a London :
|b Kogan Page ,
|c 1995 .
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| 300 |
|
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|a 143 p. :
|b ill. ;
|c 22 cm
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| 500 |
|
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|a Spine title: Integrated marketing communications .
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| 504 |
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|a Includes bibliographical references and index
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| 650 |
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|a Advertising
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| 650 |
1 |
0 |
|a Advertising copy
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| 650 |
1 |
0 |
|a Communication in marketing
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| 650 |
1 |
0 |
|a Public relations
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| 952 |
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|a GR-AtTEI
|b 59cc824d6c5ad13446fdda0f
|c 998a
|d 945l
|e -
|t 1
|x m
|z Books
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