|
|
|
|
LEADER |
00675nam a2200181 a 4500 |
001 |
892758 |
005 |
20171111231333.0 |
008 |
941215s gr gr 00010 eng d |
020 |
|
|
|a 0471310123
|z (acid-free paper)
|
050 |
1 |
4 |
|a TX911.3.M3
|b R43 1997
|
082 |
0 |
|
|2 20
|a 647.94/068/8
|
100 |
1 |
|
|a Reich, Allen Z.
|
245 |
1 |
0 |
|a Marketing management for the hospitality industry :a strategic approach /
|c Allen Z. Reich
|
260 |
|
|
|a New York :
|b Wiley ,
|c c1997 .
|
300 |
|
|
|a xix, 530 p. :
|b ill. ;
|c 25 cm.
|
504 |
|
|
|a Includes bibliographical references (p. 515-522) and index.
|
650 |
1 |
0 |
|a Hospitality industry
|x Marketing
|
952 |
|
|
|a GR-AtTEI
|b 59cc81636c5ad13446fdaf03
|c 998a
|d 945l
|e -
|t 1
|x m
|z Books
|