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00807nam a2200217 a 4500 |
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853818 |
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20171111231300.0 |
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040217s2004n gr gr 00010 eng d |
020 |
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|a 0787968579
|z (alk. paper)
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082 |
0 |
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|a 658.84
|
245 |
0 |
4 |
|a The global market :developing a strategy to manage across borders /
|c John Quelch, Rohit Deshpande, editors
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250 |
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|a 1st ed.
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260 |
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|a San Francisco :
|b Jossey-Bass ,
|c c2004 .
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300 |
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|a viii, 424 p. :
|b ill. ;
|c 24 cm.
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504 |
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|a Includes bibliographical references (p. 361-386) and index.
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650 |
1 |
0 |
|a Export marketing
|x Management
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650 |
1 |
0 |
|a Globalization
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650 |
1 |
0 |
|a International business enterprises
|x Marketing
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700 |
1 |
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|a Deshpande, Rohit
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700 |
1 |
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|a Quelch, John A.
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952 |
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|a GR-AtTEI
|b 59cc7b0e6c5ad13446fc8361
|c 998a
|d 945l
|e 658.84 GLO
|t 1
|x m
|z Books
|