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00854nam a2200229 a 4500 |
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842593 |
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20171111231250.0 |
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071122s2007 gr r 000 0 eng d |
020 |
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|a 0230507549
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040 |
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|a EAP
|b gre
|e AACR2
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082 |
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0 |
|2 21
|a 658.80019
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100 |
1 |
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|a Sinha, Indrajit
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245 |
1 |
0 |
|a Reverse psychology marketing :
|b the death of traditional marketing and the rise of the new "pull" game /
|c Indrajit Sinha, Thomas Foscht
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260 |
|
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|a Hampshire:
|b Palgrave Macmillan,
|c c2007
|
300 |
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|a xiv, 198 p. ;
|c 22 cm.
|
504 |
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|a Περιλαμβάνει ευρετήριο.
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650 |
1 |
0 |
|a Marketing
|x Psychological aspects
|
650 |
1 |
0 |
|a Markets
|x Social aspects
|
650 |
|
4 |
|a Μάρκετινγκ ΙΙ
|x ΔΕΟ 33
|
700 |
1 |
|
|a Foscht, Thomas
|
710 |
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|a Palgrave Macmillan
|
952 |
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|a GR-PaHOU
|b 59cc79a96c5ad13446fc3f4b
|c 998a
|d 945l
|e 658.80019 SIN
|t 2
|x m
|z Books
|