Innovation management and new product development /

Main Author: Trott, Paul
Format: Book
Language:English
Published: Harlow : Financial Times Prentice Hall, 2011.
Edition:5th ed.
Series:Management and business studies
Subjects:
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300 0 0 |a xxviii, 620 p. :  |b ill. ;  |c 25 cm. 
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504 0 0 |a Includes bibliographical references and index. 
650 0 0 |a Technological innovations  |x Management 
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650 0 0 |a Product management 
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