How to win campaigns : 100 steps to success /

Main Author: Rose, Chris, 1956-
Format: Book
Language:English
Published: London ; Sterling, VA : Earthscan, 2005
Subjects:
LEADER 00746nam a2200217 a 4500
001 705200
005 20171111231045.0
008 090831s2005 enka b 001 0 eng d
020 |a 9781853839627 
082 0 4 |2 22  |a 659  
100 1 |a Rose, Chris,   |d 1956- 
245 1 0 |a How to win campaigns :   |b 100 steps to success /   |c Chris Rose 
260 |a London ;   |b Earthscan,   |c 2005  |a Sterling, VA :  
300 |a xxiv, 231 p. :   |b ill. ;   |c 23 cm 
504 |a Includes bibliographical references (p. [202]-224) and index 
650 0 |a Social action 
650 0 |a Communication in social action 
650 0 |a Social marketing 
650 0 |a Persuasion (Psychology) 
650 0 |a Publicity 
952 |a GR-ThIHU  |b 59cc211e6c5ad13446f89c4e  |c 998a  |d 945l  |e 659 ROS  |t 1  |x m  |z Books