Global product : strategy, product lifecycle management and the billion customer question /
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
London :
Springer,
c2007
|
| Series: | Decision engineering
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| Subjects: |
| Physical Description: | xiii, 215 p. : ill. ; 24 cm |
|---|---|
| Bibliography: | Includes bibliographical references (p. [209]) and index |
| ISBN: | 9781846289149 |