Managing global customers : an integrated approach /

Main Author: Yip, George S.
Other Authors: Bink, Audrey J. M.
Format: Book
Language:English
Published: Oxford ; New York : Oxford University Press, 2007
Subjects:
Physical Description:xiii, 272 p. ; 24 cm
Bibliography:Includes bibliographical references (p. 245-257) and index
ISBN:9780199229833