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20171111230443.0 |
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090304s2009 enka b 001 0 eng d |
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|a 9780273719601
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082 |
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4 |
|2 22
|a 658.872
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100 |
1 |
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|a Chaffey, Dave,
|d 1963-
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245 |
1 |
0 |
|a E-business and e-commerce management :
|b strategy, implementation and practice /
|c Dave Chaffey
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246 |
3 |
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|a E-business and e-commerce management
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250 |
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|a 4th ed.
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260 |
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|a Harlow, England ;
|b FT Prentice Hall,
|c 2009
|a New York :
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300 |
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|a xxxii, 764 p. :
|b ill. ;
|c 27 cm
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504 |
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|a Includes bibliographical references and index
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505 |
0 |
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|a Introducing to e-business and e-commerce -- E-commerce fundamentals -- E-business infrastructure -- E-environment -- E-business strategy -- Supply chain management -- E-procurement -- E-marketing -- Customer relationship management -- Change management -- Analysis and design -- Implementation and maintenance
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650 |
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0 |
|a Electronic commerce
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650 |
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0 |
|a Business enterprises
|x Computer networks
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952 |
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|a GR-ThIHU
|b 59cc1df76c5ad13446f80f45
|c 998a
|d 945l
|e 658.872 CHA
|t 1
|x m
|z Books
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