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050404s2006 enka b 001 0 eng d |
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|a 9780750663618
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|2 22
|a 394.2068
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100 |
1 |
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|a Masterman, Guy
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245 |
1 |
0 |
|a Innovative marketing communications :
|b strategies for the events industry /
|c Guy Masterman, Emma H. Wood
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260 |
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|a Oxford ;
|b Elsevier/Butterworth-Heinemann,
|c 2006
|a Burlington, MA :
|
300 |
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|a xxi, 322 p. :
|b ill. ;
|c 25 cm
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490 |
0 |
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|a Events management series
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504 |
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|a Includes bibliographical references and indexes
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650 |
|
0 |
|a Special events
|x Management
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650 |
|
0 |
|a Special events
|x Marketing
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700 |
1 |
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|a Wood, Emma H.
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952 |
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|a GR-ThIHU
|b 59cc1dcb6c5ad13446f806bc
|c 998a
|d 945l
|e 394.2068 MAS
|t 1
|x m
|z Books
|