Cover Image

International Marketing and Purchasing: a survey among marketing and purchasing executives in five European countries

Corporate Author:	MACMILLAN
Other Authors:	CUNNINGHAM, MALCOLM T.
Format:	Book
Language:	English
Published:	London: Macmillan, 1981
Subjects:	COMPETENCE EUROPE INDUSTRIAL MARKETING PURCHASING REPUTATION Αγορά Αποδοτικότητα Βιομηχανίες ΕΥΡΩΠΗ Μάρκετινγκ Υπόληψη

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