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Handbook of brand relationship...
Holdings
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Handbook of brand relationships /
Corporate Author:
Society for Consumer Psychology.
Other Authors:
MacInnis, Deborah J.
,
Park, C. Whan.
,
Priester, Joseph W.
Format:
Book
Language:
English
Published:
Armonk, N.Y. :
M.E. Sharpe,
c2009.
Subjects:
Relationship marketing
Brand choice
Branding (Marketing)
Holdings
Description
Table of Contents
Similar Items
Staff View
Βιβλιοθήκη
Ταξιθετικός αριθμός
Αριθμός Αντιτύπων
Πληροφορίες
Κατάσταση
Πανεπιστήμιο Μακεδονίας
HF5415.55.H357 2009
1
Προβολή
OPAC
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