Problems in marketing : applying key concepts and techniques /
| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Los Angeles :
Sage Publications,
2008.
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| Edition: | 2nd ed. |
| Subjects: |
| Physical Description: | xiii, 322 p. : ill. ; 24 cm. |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9780761971788 (cased) 0761971785 (cased) 9780761971795 (paper) |