It's only business! : India's corporate social responsiveness in a globalized world /

Main Author: Mitra, Meera
Format: Book
Language:English
Published: New Delhi, IN : Oxford University Press, 2007.
Subjects:
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040 |a DLC 
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100 1 |a Mitra, Meera 
245 1 |a It's only business! :  |b India's corporate social responsiveness in a globalized world /  |c Meera Mitra ; with a foreword by N.R. Narayana Murthy. 
260 1 |a New Delhi, IN :  |b Oxford University Press,  |c 2007. 
300 1 |a xxiii, 192 p. ;  |c 25 cm. 
504 1 |a Includes bibliographical references and index. 
505 1 |a 1. Being politically correct about CSR -- 2. Learning legacy : India's business-society interface -- 3. Scouring social sensitivities : ahead of the law -- 4. Eye on I.T. : preparing for and managing change -- 5. Developing markets and marketing development -- 6. Civil society roar : India's NGOs and CSR -- 7. Embedding CSR in India -- 8. Governments' grooming for CSR : global and Indian response -- 9. Looking ahead. 
650 1 |a Social responsibility of business  |z India. 
650 1 |a Globalization  |x Social aspects  |z India. 
650 1 |a Corporations  |z India. 
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