Golden circle secrets : how to achieve consistent sales success through customer values & expectations /

Main Author: Midgley, Dale, 1940-
Other Authors: Midgley, Ben,
Format: Book
Language:English
Published: Hoboken, N.J. : Wiley, c2005.
Subjects:
Table of Contents:
  • Why the golden circle?
  • Sales and your corporate culture
  • The sales process in depth
  • Sales authenticity and customer connection
  • Prospective customer service
  • World class care
  • Relationship
  • Referral
  • How it began : Ben's golden circle parable
  • Dale's golden circle "words to live by".