The entrepreneur's guide to writing business plans and proposals /
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Westport, Conn. :
Praeger,
2008.
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| Series: | The entrepreneur's guide
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| Subjects: |
Table of Contents:
- Start from strength : what's in it for me?
- Capture the elusive readers : what's in it for them?
- Conquer the first draft : the easy part
- Edit for power : the hard part
- Prepare for success : develop a realistic marketing plan
- Demonstrate financial credibility : money still makes the world go 'round
- Gerry young
- Writing in the 21st century : a guide to today's new mechanics
- Raise the bar : what you are really proposing
- Tie the knot : why your proposal makes the prospect so nervous
- The art and science of persuasion : convince readers to see it your way
- Watch winners at work : a model proposal.