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LEADER |
00669nam a2200181 a 4500 |
001 |
542917 |
005 |
20171111230007.0 |
008 |
820310s1981 enka 001 0 eng |
020 |
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|a 0091429706
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040 |
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|a DLC
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050 |
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|a HF5826.5
|b .D38
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100 |
1 |
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|a Davis, Martyn P.
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245 |
1 |
4 |
|a The effective use of advertising media :
|b a practical guide /
|c by Martyn P. Davis.
|
260 |
1 |
4 |
|a London :
|b Business Books,
|c 1981.
|
300 |
1 |
4 |
|a xxiv, 322 p. :
|b ill. ;
|c 25 cm.
|
500 |
1 |
4 |
|a "Published in association with the Institute of Marketing and the CAM Foundation."
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650 |
1 |
4 |
|a Advertising media planning
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952 |
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|a GrThPMO
|b 59b00ad36c5ad17d7e5aabe8
|c 952a
|d 9528
|e HF5826.5.D38 1981
|t 7
|x m
|z Books
|