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| LEADER |
00665nam a2200193 a 4500 |
| 001 |
542907 |
| 005 |
20171111230007.0 |
| 008 |
800612s1979 ilua b 001 0 eng |
| 020 |
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|a 0872510433
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| 040 |
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|a DLC
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| 050 |
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|a HF5823
|b .S3636
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| 100 |
1 |
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|a Schultz, Don E.
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| 245 |
1 |
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|a Strategic advertising campaigns /
|c Don E. Schultz, Dennis G. Martin.
|
| 260 |
1 |
|
|a Chicago, Ill. :
|b Crain Books,
|c c1979.
|
| 300 |
1 |
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|a viii, 220 p. :
|b ill. ;
|c 29 cm.
|
| 504 |
1 |
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|a Includes bibliographical references (p. 213-215) and index.
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| 650 |
1 |
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|a Advertising campaigns
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| 700 |
1 |
|
|a Martin, Dennis G.
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| 952 |
|
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|a GrThPMO
|b 59b00ad36c5ad17d7e5aabdd
|c 952a
|d 9528
|e HF5823.S3636 1979
|t 7
|x m
|z Books
|
