Description: Social marketing in the 21st century /

Main Author:	Andreasen, Alan R., 1934-
Format:	Book
Language:	English
Published:	Thousand Oaks, Calif. : SAGE Publications, c2006.
Subjects:	Social marketing

Physical Description:	xi, 264 p. : ill. ; 24 cm.
Bibliography:	Includes bibliographical references (p. 237-252) and index.
ISBN:	141291633X (cloth)