The handbook of marketing research : uses, misuses, and future advances /
Other Authors: | , |
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Format: | Book |
Language: | English |
Published: |
Thousand Oaks :
Sage Publications,
c2006.
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Subjects: |
Physical Description: | xi, 705 p. : ill. ; 26 cm. |
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Bibliography: | Includes bibliographical references and index. |
ISBN: | 141290997X (cloth) |