Pricing and revenue optimization /

Main Author: Phillips, Robert L. 1955-
Format: Book
Language:English
Published: Stanford, Calif. : Stanford Business Books, 2005.
Subjects:
Table of Contents:
  • Background and introduction
  • Introduction to pricing and revenue optimization
  • Basic price optimization
  • Price differentiation
  • Pricing with constrained supply
  • Revenue management
  • Capacity allocation
  • Network management
  • Overbooking
  • Markdown management
  • Customized pricing
  • Pro and customer acceptance.