Customer.Community : unleashing the power of your customer base /

Main Author: Banks, Drew, 1961-
Other Authors: Daus, Kim
Format: Book
Language:English
Published: San Francisco : Jossey-Bass c2002.
Edition:1st ed.
Subjects:
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100 1 |a Banks, Drew,  |d 1961- 
245 1 |a Customer.Community :  |b unleashing the power of your customer base /  |c Drew Banks, Kim Daus ; foreword by Scott Cook ; afterword by Michael Lowestein. 
246 3 |a Customer. Community 
250 3 |a 1st ed. 
260 3 |a San Francisco :  |b Jossey-Bass  |c c2002. 
300 3 |a xxiii, 254 p. :  |b ill.  |c 24 cm. 
504 3 |a Includes bibliographical references (p. 235-243) and index. 
650 3 |a Customer relations 
650 3 |a Market segmentation 
700 1 |a Daus, Kim 
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