Handbook of marketing and society / Paul N. Bloom, Gregory T. Gundlach, editors.
Other Authors: | , |
---|---|
Format: | Book |
Language: | English |
Published: |
Thousand Oaks, Calif. :
Sage,
c2001.
|
Subjects: |
Physical Description: | xxii, 543 p. : ill. ; 26 cm. |
---|---|
Bibliography: | Includes bibliographical references and index. |
ISBN: | 0761916261 (alk. paper) |